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Webinars

Map Your Marketing to your Customer Journey And Boost Campaign Performance [15 minute webinar blitz]

In this quick (15 minute!) webinar blitz, we’ll walk you through the best ways to map your marketing campaigns to each stage of your customer journey. You’ll learn how to use the right mix of digital marketing tactics, at the right time, to target the right prospects - and boost results.

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Optimize your marketing for every stage of the funnel

Marketing professionals and agencies track their efforts from top of funnel through to conversion in order to understand what campaigns are resulting in the highest ROI. But with paths to purchase spread across several channels and multiple time periods, this is no easy task.

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Learn how to optimize your marketing with multi-touch attribution

With all of the different channels and sources modern marketers are using today, it’s becoming a necessity to track each touchpoint of the buyer journey.

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Guides

Attribution Report: How Today’s Marketers Measure Campaign Performance

Marketing attribution is critical but elusive. We surveyed 300 marketers about the challenges of reporting on their marketing performance.

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Ebook: Is your client a fit for CallRail?

You know the value of integrating call and form tracking software into your marketing efforts for your clients, but you are struggling to find the right clients at the right time to join you in these efforts.

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Ebook: How to use CallRail to build profitable services at your agency

It’s time to find out what you can do to raise your clients’ marketing game to the next level. In this guide, we lay out the information you need to successfully turn CallRail into a revenue-generating opportunity for your agency.

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Ebook: Designing Lead Gen Forms that Actually Generate Leads

Forms are one of the most widely used tactics in marketing, but not all marketers use them as effectively as they could.

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White Papers

Get started with PPC right away with our quick-hit checklist

It can be intimidating to get started in PPC. There’s real money at stake, after all. We want to make it easier.

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Form Tracking Essentials

Download this whitepaper to understand the advanced features that come with Forms Essentials.

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A/B Testing Best Practices

As a marketer, you know that measuring and analyzing data is important. Without data, you have no way to gauge whether or not your efforts are paying off for your business.

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Call Tracking & Analytics 101

Learn how to effectively measure ROI with call tracking.

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View more white papers

Demos

100,000+ digital marketers track, improve and demonstrate the ROI of their campaigns with CallRail

Your campaigns are generating leads across channels. Watch the product tour to find out how to learn which campaigns generate the best leads, pinpoint exactly why some campaigns are more effective than others, and prove the full ROI of your work to stakeholders.

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Integrating CallRail and Salesforce

Learn how to set up CallRail's integration with Salesforce.

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CallRail 5-Minute Overview

Learn more about the set up and structure of a CallRail account.

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Integrating CallRail and Marketo

Learn how to set up CallRail's integration with Marketo.

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View more demos

Infographics

Understanding Multi-Touch Attribution

Download this free infographic to understand how you can begin taking action on your touch points to optimize your marketing.

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Why Call Analytics?

Why call analytics? Check out the reasons you should be tracking your phone calls.

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There is Money Hidden in Your Calls

See how CallRail clients found money hidden in their phone calls.

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View more infographics
  • All

Map Your Marketing to your Customer Journey And Boost Campaign Performance [15 minute webinar blitz]

In this quick (15 minute!) webinar blitz, we’ll walk you through the best ways to map your marketing campaigns to each stage of your customer journey. You’ll learn how to use the right mix of digital marketing tactics, at the right time, to target the right prospects - and boost results.

Learn More

Get started with PPC right away with our quick-hit checklist

It can be intimidating to get started in PPC. There’s real money at stake, after all. We want to make it easier.

Learn More

Attribution Report: How Today’s Marketers Measure Campaign Performance

Marketing attribution is critical but elusive. We surveyed 300 marketers about the challenges of reporting on their marketing performance.

Learn More

Optimize your marketing for every stage of the funnel

Marketing professionals and agencies track their efforts from top of funnel through to conversion in order to understand what campaigns are resulting in the highest ROI. But with paths to purchase spread across several channels and multiple time periods, this is no easy task.

Learn More

Ebook: Is your client a fit for CallRail?

You know the value of integrating call and form tracking software into your marketing efforts for your clients, but you are struggling to find the right clients at the right time to join you in these efforts.

Learn More

Ebook: How to use CallRail to build profitable services at your agency

It’s time to find out what you can do to raise your clients’ marketing game to the next level. In this guide, we lay out the information you need to successfully turn CallRail into a revenue-generating opportunity for your agency.

Learn More

Learn how to optimize your marketing with multi-touch attribution

With all of the different channels and sources modern marketers are using today, it’s becoming a necessity to track each touchpoint of the buyer journey.

Learn More

100,000+ digital marketers track, improve and demonstrate the ROI of their campaigns with CallRail

Your campaigns are generating leads across channels. Watch the product tour to find out how to learn which campaigns generate the best leads, pinpoint exactly why some campaigns are more effective than others, and prove the full ROI of your work to stakeholders.

Learn More

Top 3 ways to effectively analyze your creative campaign

Join the experts from CallRail and Anvil to learn how to identify unimportant vanity metrics that should be scrubbed from your monthly reports, and how to instead highlight meaningful engagement metrics. You'll walk away from this webinar with impactful tips and ideas that can strengthen your entire agency's reporting acumen.

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Ebook: Designing Lead Gen Forms that Actually Generate Leads

Forms are one of the most widely used tactics in marketing, but not all marketers use them as effectively as they could.

Learn More

Form Tracking Essentials

Download this whitepaper to understand the advanced features that come with Forms Essentials.

Learn More

Understanding Multi-Touch Attribution

Download this free infographic to understand how you can begin taking action on your touch points to optimize your marketing.

Learn More

Join our Agency Partner Program

As one of our agency customers, you’ll have the exclusive opportunity to join CallRail’s new Agency Partner Program. By joining our program, you’ll have access to our Agency Partner Advisors who will help you grow your agency, sell more of your services, and market your agencies with co-marketing opportunities.

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Proving ROI to get paid: The tools one pay-per-sale agency uses to report to clients

As one of our agency customers, you’ll have the exclusive opportunity to join CallRail’s new Agency Partner Program. By joining our program, you’ll have access to our Agency Partner Advisors who will help you grow your agency, sell more of your services, and market your agencies with co-marketing opportunities.

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Part 3: Using Integrations and Automations to Accelerate Reports

Join us as we explore best practices on efficiently managing your clients, regions, and departments in CallRail. We'll also review key features that will help improve your customer and client experience.

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Ebook: The Agency Marketer’s Guide to Client Retention

In today’s agency landscape, it’s about four times more expensive to earn new clients than it is to retain existing ones — yet many agencies face churn rates upwards of 40 percent. It’s more important than ever for agencies to master client retention so they can grow their businesses.

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Customer Webinar: Account Management Tools

Join us as we explore best practices on efficiently managing your clients, regions, and departments in CallRail. We'll also review key features that will help improve your customer and client experience.

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Part 2: The top 4 form tracking features, and how to use them

Now you can enjoy the benefits of call tracking and form tracking, together. CallRail’s new features will help you achieve a more complete picture of your marketing efforts, so you can know which campaigns are driving the best ROI.

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Learn how to track calls like clicks and earn better results

Is your agency only tracking online conversions on your landing pages? If so, you’re missing out on a mountain of valuable marketing data.

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Discover the Benefits of CallRails Agency Partner Program

As one of our agency customers, you’ll have the exclusive opportunity to join CallRail’s new Agency Partner Program.

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Ebook: The Automotive Guide to Call Tracking

Today’s car buying journeys begin online. By the time internet leads pick up the phone to ask if the car they see on your website is still on your lot, they’ve done their homework. They’re ready to buy. Call tracking allows dealerships to bridge the attribution gap between offline and online conversions. Connect the phone…

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Webinar: Keyword-Level Call Tracking

Would you like to learn more about the journeys your buyers are taking to get to your business? Start gaining valuable insights into your digital marketing strategy with CallRail's keyword-level tracking.

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How Messaging Platforms Boost Marketing Performance

Join Michael Sengbusch, CEO and co-founder of Eletype, and Christina Bourne, CallRail Senior Product Manager, to learn how marketers can use messaging platforms like Slack to improve transparency and accountability, detect problems early on, and improve your customer experience.

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Webinar: Google Analytics & Ads

Are you ready to take CallRail to the next level? Make sure you're getting the most out of our integrations with Google Ads and Analytics.

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Ebook: Call Tracking 101

Call tracking allows marketers to bridge the attribution gap between offline and online conversions, such as calls, texts, digital ads, traditional media and more.

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Prove Your Marketing With Attribution

Review reporting tools and tactics to prove the value of marketing efforts with quantified data.

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Webinar: Growing Your Agency with Call Tracking

Review reporting tools and tactics to prove the value of marketing efforts with quantified data.

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Prove Your Marketing Effectiveness

Review reporting tools and tactics to prove the value of marketing efforts with quantified data.

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Improve local targeting efforts and drive more revenue

learn how to localize your campaigns to target specific audiences and review 5 strategies to better target your customers locally to increase conversions and drive revenue.

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Transform your Sales and Marketing with CallRail + HubSpot

Join Madelyn Newman (Sr. Product Marketing Manager) to learn how you can use CallRail’s HubSpot integration to solve five of the most common sales and marketing problems.

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Customer Spotlight: Paracore

Join Michael Saba for a look into how Paracore uses call tracking to support their digital clients.

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5 Ways to Master (Painless) Employee Management and Training

Gain quick and actionable tips on efficient ways to painlessly onboard, train, and manage new team members or clients, while maintaining seamless and proactive communication.

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Guide: How Call Tracking Can Grow Your Agency

Agencies are using tracking numbers to measure the effectiveness of different marketing campaigns have seen amazing results for their campaigns, their clients, and their own businesses.

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Webinar: Using Phone Calls to Drive Content Marketing

Join CallRail UX Content Manager, Katherine Hosmer, for a look into how you can use phone calls to make content decisions!

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Webinar: Growing Your Agency with Call Tracking

Ways of growing your agency using call tracking. From streamlined billing to building value for your clients, attendees will discover an easy, scalable way of increasing your agency's business.

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Webinar: Building Call Tracking Integrations Without Code

The most successful marketers are integrating their call analytics into marketing automation platforms, CRM’s, and reporting dashboards to improve ad strategies and ROI tracking.

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Webinar: Conversion Rate Optimization

Solving the quagmire of offline measurement, CallRail is opening up a world of experimentation (and value creation) for marketers in the digital AND non-digital space.

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On Demand Webinar: Supercharge Your Facebook Advertising with Call Analytics

In this webinar we’ll go over proven methods to drive inbound phone calls from Facebook.

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On-Demand Webinar: 5 Concepts Every SEO Must Master Before 2018

CallRail’s head of organic search, Carolyn Lyden, goes over how search engines work, the latest technology in SEO, creating an SEO plan and how to plan metrics for that plan.

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On-Demand Webinar: How PPC Pros Track Google Ads

CallRail’s head of paid search, Zack Bedingfield, goes over recent AdWords automations and how PPC marketers can use better software to track AdWords outside of AdWords.

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Getting Started with CallRail

This is a general guide to getting your CallRail account up and running.

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Integrating CallRail and Salesforce

Learn how to set up CallRail's integration with Salesforce.

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CallRail 5-Minute Overview

Learn more about the set up and structure of a CallRail account.

Learn More

Call Tracking for Medical Practices

CallRail’s Mark Sullivan and Doctor.com’s David Brooks show you how to use call tracking to ensure that you acquire new patients the first time that they call.

Learn More

A/B Testing Best Practices

As a marketer, you know that measuring and analyzing data is important. Without data, you have no way to gauge whether or not your efforts are paying off for your business.

Learn More

Call Tracking & Analytics 101

Learn how to effectively measure ROI with call tracking.

Learn More

3 Actionable Marketing Strategies

In this guide, we decided to alleviate the pain of this experience by delving into the areas that data-driven marketers can adjust to make more educated and strategy-based marketing decisions.

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Integrating CallRail and Marketo

Learn how to set up CallRail's integration with Marketo.

Learn More

Why Call Analytics?

Why call analytics? Check out the reasons you should be tracking your phone calls.

Learn More

Building Integrations Without Code

Learn how you should set up your call tracking for best ranking in local search.

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Call Tracking for Healthcare Marketers

Call tracking for healthcare providers and the agencies that serve them.

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There is Money Hidden in Your Calls

See how CallRail clients found money hidden in their phone calls.

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Calculate ROI with Call Tracking

Learn how to effectively measure ROI with call tracking.

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Dental Guide to Call Tracking

Call analytics for dental offices.

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2016 Mobile Marketing Playbook

A quick breakdown of mobile marketing strategies.

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